It is a private company who deals mainly as movie distributor in Eastern Region Circuit and has an objective of developing and expanding the cinema business in all over the country. This company also owns some renowned cinema halls in different parts of the country like SSR Rupasi in Agartala , Ajanta Cinema in Kolkata, Ellora Cinema in Kolkata (one of the oldest and biggest cinema hall in earlier times. The cinema hall project whose work is in progress like SSR Amtala and SSR Sandhya , Balurghat which will be inaugurated shortly.